Archive for July, 2010
Verizon and the big tease: FIOS
I remember how excited I was when I first read about Verizon’s FIOS technology. The company intended to blanket the country with fiber-optic lines, bringing lightning-fast Internet, wonderful high-definition TV and low-cost, reliable phone service to millions of homes. I was especially thrilled that I’d finally have another Internet service option besides Comcast and the phone company’s DSL service. I could hardly wait.
That was nearly five years ago, and I’m still waiting for FIOS (the F surely stands for fiber, but no one’s very forthcoming about what the rest of it stands for). It was introduced in Keller, Tex., in September 2005. Reading about it, I felt like the people in Keller were taunting me. “It’s been the most incredible service I’ve ever had,” one Keller citizen was quoted as saying. “You’re either part of the technology revolution or you’re not, and I wanted to be part of the cutting edge.” Uh – me, too.
By June 2007, Verizon’s FIOS was available in 12 states and had more than 500,000 subscribers. Although my state, Maryland, was one of them, my neighborhood was not.
I started checking Verizon’s FIOS locator page regularly. Every time I entered my address and phone number, it responded with the message: “We’re sorry. FIOS is not currently available in your area.” As if I didn’t know that. It also gave me the option to add my name to a list so that I’d be notified when the service was available. But they never wrote, they never called. If they had, I would’ve been deluged with voice and e-mails – that’s how often I added my name to that list.
Meanwhile, FIOS was growing up all around me. In Northern Virginia. In the District of Columbia. In several parts of Maryland. But not in my neighborhood.
Then, last summer, glimmers of hope. FIOS trucks were spotted in our neighborhood. Then, our homeowners’ association newsletter announced that, indeed, FIOS would be coming in the summer of 2009. But it turned out that Verizon was leading me on yet again. FIOS was installed in the next neighborhood over – about six blocks away. It did not come to my street.
As of the end of the second quarter of 2010, Verizon FIOS was available to 12.9 million “premises,” according to its financial reports. And I was pretty sure that mine would never be one of them.
Finally, this summer, along came a crew of subcontractors – digging holes and trenches every 10 to 20 feet, laying fiber, putting stinking port-a-potties at the end of our street. And Verizon started teasing me again with flyers left on my front door and brochures in the mail. “FIOS is coming soon to your neighborhood!” they said.
It’s been about six weeks now. The construction crews (and the port-a-potties, thank God) are gone. All is quiet. Including Verizon. I haven’t received a flyer in awhile. Tonight, I checked the FIOS availability page again. It still tells me that the service is not available in my area.
As far as I’m concerned, FIOS stands for “forever imminent online service.” Before I’ve even had a chance to try it – and regardless of how wonderful the technology may be – I’ve soured on FIOS. If Verizon does ever offer to sell it to me, it’s hard to imagine that it could be so incredible as to make up for these repeated disappointments. Besides, I bet that the next new, and even better, technology is right around the corner. I’m so good at waiting, I just might wait for that one to arrive.
Love those interruptions
As every freelancer knows, working from home has its pros and its cons. Among the pros: spending all that extra time with family. Among the cons: having family assume that since you’re there, you’re always available to them. We’ve all had to manage this delicate balance.
I’ve adjusted to different types of interruptions as my son has grown. When he was a baby, his schedule ruled. Until he went to daycare, I crammed my work into the short slots of time between naps, feedings and play dates. As he grew, the types of interruptions changed. As a boy, he sometimes seemed to demand my uninterrupted attention just when I was in the thick of a conference call. But he gradually learned to refrain from interrupting me when I was on the phone, “unless there’s blood or fire involved.” (We later added water to that directive, after he shyly and sheepishly called down the steps to me one day that water was coming through the ceiling. The upstairs toilet had overflowed and he was trying to stem the tide by himself.)
Even now, at age 18, he sometimes bounds into the house – if he’s with with his cadre of friends, it sounds like a herd of elephants – and starts asking for money or the car before he even reaches my office, only to find me with the phone to my ear, glaring at him.
As kid interruptions subsided, pet interruptions escalated. There was always the dog, whimpering at the front door for a walk. As he reached middle age, my Yorkie developed seizures. Many times I conducted an interview while stroking and comforting his quivering five-pound body splayed out on the floor. He also had stomach problems. I became expert at discerning the distinctive retch in time to scoop him up off the carpet and onto the hardwood floor (for easier post-interview clean-up).
That dog now is also 18. He’s blind, deaf and arthritic, and sleeps most of the time. Still, when he wakes up and figures out I’m not in the same room, he goes hunting for me. He’ll sit at the top of the stairs whining until I come to carry him down to my first-floor office. And I’ve learned that I can’t ignore that whine for long – he’s tumbled down those stairs more than once.
Like an old man with Alzheimer’s, he sometimes wanders aimlessly around my office. He usually ends up ensnared in the nest of wires and cables behind my desk. I know he’s back there when my speakers start inching away from me.
Soon, both son and dog will leave – one for college and the other for the great beyond. It will be quiet around here. My work days will run more smoothly. Gone will be all those interruptions. And I’ll cry, missing them terribly.
The art of journalism
I didn’t learn much about art in journalism school. The professors who taught reporting, writing and editing focused on gathering information, checking facts and writing a story that answered the five Ws: who, what, when, where and why. The art – if there was any at all – was someone else’s job.
When I was reporting for newspapers, editors started asking me to gather art as well as information. Ask your sources for mug shots, they’d say. It was the 1980s, and USA Today had defied the critics who called it a cartoon newspaper, making the then-unfamiliar concept of infographics popular. Suddenly editors were demanding that I get statistics the art department could use to make fancy, colorful charts. I, and my reporter colleagues, considered it a burden.
I didn’t learn the value of art until I became a magazine editor. And it didn’t come easily. I butted heads with more than one art director who demanded we sacrifice text in order to make room for a photo spread, illustration or graphic. In the art director’s mind, a picture literally was worth a thousand words. The worst was when he wanted neither words nor pictures – he wanted aesthetically pleasing white space. To me, white space was nothing more than a hole that needed to be filled, preferably with words.
Gradually and grudgingly, I began to appreciate the role art can play in journalism. I became the dreaded editor who demanded that reporters gather good art material along with the facts and quotes for their stories. Some great art directors taught me how important the presentation of a story can be. They showed me how art can heighten the impact of a hard-hitting piece of investigative reporting. How a good custom photo of a CEO can reveal character and pique interest, thus pulling the reader into the article. How a well-designed graphic can convey more information than paragraphs full of tedious statistics. How unusual typography can convey the mood of a story. I even started to like white space.
By the time I left that magazine, I was a complete convert. I had grown to love art and respect the creativity of art directors. One of the favorite parts of my job was the art meeting for each issue, where we brainstormed what kind of art to develop for each feature and what we should do on the cover.
That type of collaboration – the union of great writing with great artwork – seems rare today. For one thing, there aren’t many magazines left that can afford to invest in expensive photos or illustrations. Second, as print has waned and the Web waxed, tasteful art designed to support the story seems to have fallen into the background. Indeed, on the Web the layout of stories is still awkward, much less artistic. I rarely see anything comparable to a two-page magazine spread that pops out at readers and demands their attention. (Although Gannett’s experimental online magazine, The Bold Italic, is an interesting attempt.) And magazine covers? Sort of an anachronism, although publishers still reproduce on the Web what they’ve done in print.
But as more online magazines experiment with multimedia, that’s starting to change. Designers are using new types of art, including video and audio, to illustrate stories. (Hmmm, I can think of lots of different sounds and music that could accompany a story on, say, the BP oil spill, but what about an article on the latest wireless technology?)
Editors are asking for podcasts and even videocasts of interviews. With all this new technology, journalism is going to become much more than just reporting and writing. We journalists are going to have to loosen our exclusive reliance on the written word and learn how to use other media creatively. For those who do, journalism will become more art than craft. And for some of us, it just might become more fun than work.

















